First Fridays on Santa Fe haven’t been the same since the Icelantic team threw up shop down there. And since then, that scene has been elevated to a much more fun one for us youngsters.
We first met the crew giving a presentation on their authentic marketing techniques and how they stay true to themselves through their brand. We were floored and had to find out who this company was. Dedicated to art. Dedicated to craft, self-expression, and being down to earth. Located here in Denver too? We were sold.
Icelantic is a progressive, independent ski company that represents skis, art, adventure, creativity, passion and innovation. Their mission is to be forever innovative, passionate and sincere. Icelantic skis are high performance and totally unique, to guarantee the evolution of the snow sports industry. They employ American craftsmanship, top of the line materials and cutting edge graphic art to provide our customer the best possible product and experience.